Son and Park was started by 2 famous K drama and K pop celebrity make up artists Son Dae Sik and Park Tae Yun. Their products popularized the use of Micellar water in Korea and introduced the whole “make up infused skincare” hype in Korea. They approach beauty and makeup with a “Skin first” approach and design their products to really promote bright youthful looking skin as well as the “no make up make up look” to accentuate a person’s natural beauty over simple cosmetic or outward beauty.

Highlights:

1. Cruelty Free and Vegan
2. No additional fragrances added
3. Winner of best vegan brand, People’s Choice Award (2018), and “Best of K Beauty” award on SokoGlam (No. 1 K beauty site in America).